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You’re making launching hard
You might be someone who absolutely hates launching, or maybe you love the adrenaline rush, but hate the stress. Or, maybe you’ve never actually gone through one out of fear – fear of imperfection, of it not going the way you’d hoped, of not having the timing just right … there can be a lot of reasons to fear launching, if you let yourself. Today, I’m joined with Aleia Walker today to talk all about launches, and more specifically, how you can simplify your launches in order to negate some of that launch month stress.
Aleia is an email marketing copywriter who helps creatives turned educators create marketing strategies for their digital products. Sometimes that looks like delivering 50+ page launch playbooks & sometimes that looks like configuring the backend to ensure a smooth experience for her clients and their customers.
She’s committed to helping her clients scale in a way that creates less stress and more sales because she doesn’t believe in waiting until you’re old and gray to live your life. A Creative Writing major turned web developer (with a few stops in between) Aleia’s found a way to blend her love of words and tech skills to create experiences that move customers and clients into action (aka cha-ching.) And that equals profits in your pockets so you can spend more time serving your people, building your dream business, and your dream life.
When she’s not knee deep in spreadsheets, Airtable, or Google Analytics, she’s probably talking herself out of buying plant number 21.
And today she’s going to share about launch burn out and avoidance, how exactly she’s worked to simplify her launches, her recommendations for foundations you should have in your business, AND she even breaks down two of her launches for us to compare and learn from! I’m so excited to share this one with you, so let’s go ahead and dive in.
Links and Resources Mentioned in This Episode:
- Check out the free audio training on 8 Tips for Faster Content Creation
- Check out The Hill Creatives
- Grab Aleia’s Welcome Sequence Guide Freebie
- This week’s action step: Outline whichever process it is that you know best!
- This week’s book recommendation: “Traction” by Gabriel Weinberg and Justin Mares and “The Bluest Eye” by Toni Morrison
- Find us on Instagram and tell us you completed this week’s action step: @mrsamandawarfield and @msaleia
Aleia is an email marketing copywriter who helps creatives turned educators create marketing strategies for their digital products. Sometimes that looks like delivering 50+ page launch playbooks & sometimes that looks like configuring the backend to ensure a smooth experience for her clients and their customers.
She’s committed to helping her clients scale in a way that creates less stress and more sales because she doesn’t believe in waiting until you’re old and gray to live your life. A Creative Writing major turned web developer (with a few stops in between) Aleia’s found a way to blend her love of words and tech skills to create experiences that move customers and clients into action (aka cha-ching.) And that equals profits in your pockets so you can spend more time serving your people, building your dream business, and your dream life.
When she’s not knee deep in spreadsheets, Airtable, or Google Analytics, she’s probably talking herself out of buying plant number 21 (who am I kidding, she’s probably already bought it.)
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Have a comment about today’s episode, or a topic you’d like to suggest for a future episode? Shoot me an email over at hello@amandawarfield.com!
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