Let me tell you about my friends ….
Last year, for 2020, my word of the year was celebrate. So, for one of my final episodes of the year, I took the time to shout out some of my clients and celebrated what they were doing in their own businesses. That was episode 037, if you wanted to go back and listen to that one.
I enjoyed that episode so much last year that I wanted to do it again! So, today I’m back to celebrate some wins from my clients and my students in 2021.
Now, I want to preface this by saying that this episode is not me trying to take credit for any of their wins. We all have some help along the way, but it doesn’t make our wins any less ours. These wins that I’m getting ready to share with you are all theirs!
Also, if you hear about anyone who you might be interested in connecting with or learning more about, I’m going to link to everyone’s websites and Instagrams in the shownotes. You can head to amandawarfield.com/089/ to check those out.
And now, let’s go ahead and dive on in to celebrating these wins for 2021! You’re listening to episode 089 of the Chasing Simple podcast, and I’m your host – Amanda Warfield.
Links and Resources Mentioned in This Episode:
- Learn more about my A Year in Preview Workshop, and get guidance planning out your year in business for 2022!
- Listen to Episode 083: What Having a Plan for Your Year Can Do For Your Business
- Follow Jennifer on Instagram
- Jennifer’s Website
- Follow Laura on Instagram
- Laura’s Website
- Follow Magan on Instagram
- Magan’s Website
- Follow Kayla on Instagram
- Follow Veronica on Instagram
- Veronica’s Website
- Follow Dana on Instagram
- Dana’s Website
- Follow Tasha on Instagram
- This week’s action step: Take a moment and share a business win with someone today!
- This week’s book recommendation: Traffic Secrets by Russell Brunson
- Find me on Instagram and tell me you completed this week’s action step: @mrsamandawarfield
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Rather Read? – Here’s the Transcript!
*Just a heads up – the provided transcript is likely to not be 100% accurate.
Last year for 2020, my word of the year was celebrate. So for one of my final episodes of a year, I took the time to shout out some of my clients and celebrated what they were doing in their own businesses. That was episode 37. If you wanted to go back and listen to that one. And I enjoyed the episode so much last year that I wanted to do it again.
So today I’m back to celebrate some wins from my clients and my students in 2021. Now I want to preface this by saying that this episode is not me trying to take credit for any of their wins. We all have some help along the way, but it doesn’t make our wins any less ours. These wins that I’m getting ready to share with you are all theirs.
Also, if you hear what anyone who you might be interested in connecting with are learning more about, I’m going to link to everyone’s websites and Instagrams in the show notes. You can head to Amandawarfield.com/089 to check those out. And now let’s go ahead and dive on into celebrating these wins for 2021. You’re listening to Episode 89 of the Chasing Simple Podcast. And I’m your host, Amanda Warfield.
The first client that I want to give a shout out to is Jennifer Gregson. And you might recognize that name. If you listen to episode 83, she came on and talked all about what having a content marketing plan for her year did for her business. But Jennifer, if you didn’t listen to the episode is a taro coach for writers, and she’s also a novelist herself. What she said her biggest business win for 2021 was, was that she got started and I love, I love that. That’s what she’s celebrating. I think we all need to step back and celebrate what can feel small to some of us. But truly are a big deal. The fact that she got started and she went all in and in 2021, she recreated her brand.
She built and launched a course and just three months. And she grew her Instagram by 250 plus people. Now, what I love is that Jennifer, when she recreated her brain, when she rebranded herself, she really, really niche down. So she took two things that she absolutely loves writing and coaching writers. And then also taro which at first glance don’t seem like two things that really make sense together. But then she found that overlap between the two and that’s how she found her specific niche. And what makes her so unique as a writing coach is that she does use the taro. And so. I just want to celebrate the fact that she found that niche this year and that she really dove into those very specific people that she wants to talk to, because that is what really helped catapult her business this year.
Now the next client that I want to give a shout out to is Laura Murray. Laura is a graphic designer, and illustrator. And she is so talented. She did our Christmas cards last year because man in the middle of a pandemic, I just didn’t have the capacity to try to get cutesy pictures taken or anything like that.
So she did ours and she killed it with the cats, especially Russell. And I look great too, but I just think the cats are so adorable. But she said that her biggest win was learning how to plan out her day to actually get stuff done. She said she’s still a work in progress and that she has good days and bad don’t we all, but she spends much less time procrastinating and spinning her wheels.
And I want to say that I’m so proud of Laura because she took a really scary step this year. She has an established business, right? She has been working with others and taking on one-to-one client projects for other people for multiple years now. She’s established, she has clients. She has projects, but she really wanted to take a turn into doing those things that she loved. So custom portraits, whether that is for families or she also loves to do building, she loves the custom illustrate buildings. She wanted to do more of the things that she loved and she didn’t have the time. She didn’t have the capacity because she was so busy working with one-to-one clients on their stuff. And so she took a really scary step this year. She took on less clients. She significantly scaled back how much work she was taking on from others, And she really pivoted into this idea of I’m a custom illustrator. I do custom portraits. I do custom buildings. I do illustrations of homes and things like that. She really stepped into that and that is such a scary move. And so I’m super proud of her for that specifically.
Now the final one-to-one client that I want to highlight is Megan Ward, and she is an email marketing strategist. And she says that her biggest business win was gaining the clarity around her content and what she’s putting out into the world. It helped her to focus and niche down resulting in an email list growth of 78% in one month, which, oh my goodness. That is amazing. I can’t even fathom that kind of growth.
That’s phenomenal. And of course she is an email marketing strategist, so it makes sense.
But here’s the thing when Megan and I first started working together, she was really kind of feeling out where she wanted to be in her business. You know, she had been talking about email marketing, but she also was very interested in some other things and she wasn’t 100% sure where she wanted to go.
And she took that step back and she said, okay, What is my zone of genius and what do people want from me? And taking them to the back can be really scary because it’s so hard to say, okay, I’m going to put things on pause for just a moment to figure things out.
Versus I think a lot of us, myself included want to go charging ahead as fast as we can. And if we stop, everything’s going to fall apart, but she did this scary thing and took that step back and said, I need to figure out where I’m going, because things don’t feel right. My gut says, this is not the right direction.
And I don’t feel that clarity. And so she put a pause on things and really, really tried to discover what it was that she needed. And doing so gave her that clarity for 78% email list growth in just one month. Super proud of her for doing that. I hope that that gives you some encouragement to know that it’s okay to pause and it’s okay to take a step back when you were feeling a lack of clarity. It’s not a failure and it’s not anything negative, sometimes we just have to do that as the CEOs in our business.
Now I also want to share a couple quick wins from my Club Content Batching members, because something we do in there is a couple of times a month. We put in a wins thread and we share what has been going really, really well. So I put out just a few from this past year, just I can give them a quick shout out as well, because I think these are really amazing wins.
So first Kayla said that she met with a friend in graphic design to work on solidifying a logo and brand colors. And I think this is amazing for a couple of reasons. First, she took a step to make her business legit. She said, okay, I need something. That’s going to create cohesion. And that’s going to, to really give my business some authenticity. And two, she outsourced it. She didn’t try to DIY it because she knew this was not her zone of genius.
She took the step and said, I know that this is not my thing. And I want this to be as legit as possible. So I’m going to meet with a friend. Now. I’m not saying that we need to outsource everything. If you’ve listened to episode 66, you know, that, I don’t think that outsourcing is the band-aid that a lot of people presented as, but I also think that using our connections, especially when you’re starting out and maybe a friend is just starting out too, and being able to help each other out, maybe you swap or whatever, what barter you can’t do that forever in your business. It’s not a bad way to get started, but I am so proud of her for taking that step and making her brand authentic from the jump.
Veronica had a huge win and she said, I’m getting ready for a promo of a workshop at the end of the month because of batching and being so organized. I’m taking five days off right now. So she was preparing for a workshop. She was in the middle of a promo. And because she batches her content, she was able to take five days off in the middle of prepping for that.
I know this feeling so well, it is the most amazing feeling to be able to go into a launch week, feeling excited versus stressed, feeling energized and ready to go and present versus trying to get all the things done behind the scenes. So Veronica, I applaud you for this. I’m so proud of you for sticking with your content batching month after month, so that you were able to take this time off.
Next up, we’ve got Dana and one of her wins this year was that she finished converting two of her books into digital formats. And they’re now available for sale on her website. She said, she’s that much closer to having a one stop shop. Now Dana has written, I believe she’s working on book either seven or eight, she is a very prolific writer and I will link to her website and everyone else’s websites in this episode, in the show notes, if you want to check those out, but I am so proud that she didn’t wait until she’d completed all of them until she had formatted all of them into digital formats..
Right. She said, I’m that much closer to having a one-stop shop. She celebrated one step at a time. And that is huge. And there’s so much that we can all learn from her on this because we tend to wait until the last minute until we’ve completed a project we’ll celebrate at the end, but then the incomes and you know what, because we’re not used to celebrating, we just move on to the next thing. And I am so guilty of this. So I appreciate her modeling this so well for all of us.
And then the last member I’m going to give a shout out to is Tasha. And she was celebrating that she got her first paid client. She started in Club Content Batching before her business had really taken off. And so she was batching from the jump and because of that, she had the time to take on clients. And she was able to attract clients because she was consistent. So that is huge first client. I’m so proud of you Tasha. And of course there are many, many, many other wins, but I don’t want this episode to go on forever.
So for all of my clients and students, I just want you to know if you’re listening. I’m so proud of you. I’m so stinking proud of you. And for those of you who are longtime consistent listeners, and you’re taking. The education from this podcast and you’re having wins first. I would love to hear about them, but second, I’m really proud of you too, for taking those steps and for moving forward.
And your action step today is to take a moment and share a business win with someone today. I’d love to hear about it, but also if you just want to share to your biz bestie or share on your own Instagram, whatever that may be, I really encourage you to take the time. To think about where am I and what have I accomplished today?
What have I accomplished this week? What have I accomplished this year? And celebrate that.
This week’s book recommendation is traffic secrets by Russell Brunson. And I thought I understood funnels and I had no idea this book really put a. Focus for me, the fact that I was trying to build funnels and build my business and also take the next step at the same time, which we should always be visible and always trying to grow our list and grow our audience and things like that. But I was trying to keep in front of other people’s audiences and spend a lot of time doing that and also spend a lot of time working on funnels.
And this book made me realize that yes, there is some overlap. But you can’t do it all. There’s a lot of different ways that you can bring in traffic. And he covers these in this book, but helped me realize that I really need to get my stuff set before I focus on major traffic growth, because I need somewhere to send them.
I have to have the things in place to bring in the audience so that they actually convert into students or clients or whatever. So if you are interested in different ways, you can get more traffic, more eyes to your website, to your content, whatever that may be for you. This is a great book and I love it for that, but I also.
Really love how much perspective it gave me on just my business as a whole. So Traffic Secrets by Russell Brunson. Again, I will link to that in the show notes. And until next time I hope that you go out and I don’t complicate your life in biz.