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From Strategy to Results: Analyzing a Client’s Recent Launch Have you ever wondered what the behind the scenes of a launch looks like? The exact pieces of a strategy, the timeline, the numbers? If so, you’re in the right place because today I’m bringing you behind the scenes of a recent client launch. In this […]
Growth Marketing Strategy For Each Phase of Business There are so many different types of growth marketing strategies out there – how in the world are you supposed to know which you should be focused on? Should you be writing guest posts? Pitching yourself to be on podcasts? Trying to find speaking engagements? Hosting Workshops? […]
Building Relationships With Your Email Newsletter with Liz Wilcox If email marketing is your least favorite kind of content, you aren’t alone. In fact, that’s the content platform my clients most often try to get out of implementing. And I get it. There are so many different facets of email marketing (nurturing, welcome sequences, funnels, […]
Refining Your Marketing Messaging Framework If creating marketing materials – content, sales pages, emails, etc – feels like pulling teeth, you might need to pass off your marketing to a strategist like me. But, you also just might need to spend some time refining your messaging and creating a framework. Having a marketing messaging framework […]
10 Lead Generation Strategies For Small Businesses In order to make sales, you’ve got to have an audience to sell to. But how in the world are you supposed to find those people? You’ve been showing up on social media, you created a podcast, and yet all’s you’re hearing is crickets. Unfortunately, when it comes […]
How To Sell Your Course There are so many ideas out there for how you can sell and market your course. And you’ve got one expert saying that evergreen is the best and only way, and you’ve got another saying that live launching is the best and only way. And frankly, it’s just confusing messaging, […]
Business Mindset Shifts with Hayley Luckadoo If you’ve been listening to this month’s episodes, you know that I am feeling very strongly about avoiding burnout this year. (Both for myself and for you!) Last week I shared a bit about my own experience and how that’s affecting the goals I’ve set for this year, and […]
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