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It fascinates me to watch Taylor Swift run her business, and I’ve picked up quite a few marketing lessons along the way.

Episode 184: 5 Marketing Lessons from Taylor Swift

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Marketing Lessons I’ve Learned From Taylor Swift It’s probably surprising to no one that I’m a huge Swifty. I have been since I played debut on repeat for months in my dad’s truck as he took me to and picked me up from school each day in 8th and 9th grade. I saw Taylor live […]

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Episode 182: Evergreen Sales Funnels: The Key to Scaling Your Business with Sharice Enis

Evergreen Sales Funnels with Sharice Enis We hear a lot of information about how different offers and revenue streams are the key to scaling our businesses. And often, what can happen is that we create the offer, we launch it, and then we hear crickets. Where’s the scaling? I have been guilty of this more […]

Entrepreneurship

Sharice Enis shares what an evergreen sales funnel is, when to use one, what the purpose is, and how to know if your sales funnel is working.

Episode 181: Recession-Proof Your Business with Accessible Offers

Recession-Proof Your Business With Accessible Offers It’s no secret that spending habits have shifted dramatically in the last three years. If you saw record high sales in 2020, you’re likely not experiencing those same numbers today. Business owner after business owner has mentioned to me that they’re worried about their numbers being down, and we’re […]

Entrepreneurship

Take a BTS peek into my own recession-proof strategy for 2023 and beyond by creating accessible products and offers.

When A Book Launch Goes Wrong I love nothing more than a good launch recap episode, and chatting about what went well, what didn’t, and where I hope to improve in the future. So today I’m taking you behind the scenes of the launch of my book – Chasing Simple Marketing. After more than a […]

After more than a year of preparing to bring this book into the world, it’s finally here and the book launch didn’t go as planned.

Episode 178: Create a Course Your Students Actually Complete with Mara Kucirek

Create A Course Online with Mara Kucirek Too often, the focus of adding a course to our businesses is what that course can do for us – how it will improve our businesses, and how we can ensure we have the best course launch ever. And while I am really passionate about helping other educators […]

Entrepreneurship

Learn how to create a course online that elevates the student's experience so they will actually want to complete and learn.

Episode 177: From Strategy to Results: Analyzing a Client’s Recent Launch

From Strategy to Results: Analyzing a Client’s Recent Launch Have you ever wondered what the behind the scenes of a launch looks like? The exact pieces of a strategy, the timeline, the numbers? If so, you’re in the right place because today I’m bringing you behind the scenes of a recent client launch. In this […]

Launching

Today, I’ll be sharing the details and strategy behind the launch plans my client put in place, as well as the results achieved.

Facebook Group Marketing Ideas with Elizabeth Henson Are Facebook Groups dead? I was convinced they were, but I was seeing my friend Elizabeth have tremendous success not only in her own business, but for her clients as well. So I set out to discover … are Facebook groups truly dead, and if not – how […]

Facebook groups aren't dead! Elizabeth Henson has tried and true marketing ideas to help you flourish and thrive on FB.