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Convert Leads Into Customers With Destini Copp Tripwires, Order Bumps, Upsells, One Time Offers, Downsells …. oh my. What are they? Words that are used interchangeably but mean the same thing? Do they have different meanings? How do we use them? When do we use them? What is the purpose of each … If your […]
Recession-Proof Your Business With Accessible Offers It’s no secret that spending habits have shifted dramatically in the last three years. If you saw record high sales in 2020, you’re likely not experiencing those same numbers today. Business owner after business owner has mentioned to me that they’re worried about their numbers being down, and we’re […]
Create A Course Online with Mara Kucirek Too often, the focus of adding a course to our businesses is what that course can do for us – how it will improve our businesses, and how we can ensure we have the best course launch ever. And while I am really passionate about helping other educators […]
How To Get Your Audience to Engage with Your Content Tired of putting out content and hearing crickets? You’re using calls to action, you’re asking questions, and yet no one ever responds. Your inbox is empty, your dms are empty, and it just feels like no one is paying attention. The good news is that […]
Refining Your Marketing Messaging Framework If creating marketing materials – content, sales pages, emails, etc – feels like pulling teeth, you might need to pass off your marketing to a strategist like me. But, you also just might need to spend some time refining your messaging and creating a framework. Having a marketing messaging framework […]
10 Lead Generation Strategies For Small Businesses In order to make sales, you’ve got to have an audience to sell to. But how in the world are you supposed to find those people? You’ve been showing up on social media, you created a podcast, and yet all’s you’re hearing is crickets. Unfortunately, when it comes […]
Conversations Over Coffee – May 2023 We’re back for another quarterly conversations over coffee episode, and I am so excited you’re here. I’m pulling the curtain way back this week to share what’s been happening behind the scenes in both of my business, as well as personally. AND I’m sharing about a brand new big […]
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