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What I Got Wrong in My 2023 Predictions Last week on the show, I re-aired my 2023 marketing predictions. And today, I want to share more about how those predictions worked out. Because I believe it’s important to evaluate what truly happened this year in marketing before we can predict what’s to come in the […]
The Best Marketing Strategies To Use As this airs, Black Friday promotions have already happened for some of us, and are just gearing up for others but either way – the end of the year is near and we’re all beginning to think about 2024. One of the things you’re probably wondering is how to […]
Creating an Audio-Only Course with Sara Whittaker It’s no secret that most of us buy online courses only to have them collect virtual dust. Even if we start them, it’s not often they actually get finished. And that’s not because the course isn’t great – it’s simply due to lack of time and accessibility. For […]
Creating a Quiz Lead Magnet with Linda Sidhu Looking for a way to get new leads onto your email list and use your lead magnet to build a relationship with them? Look no farther, because what you’re going to want to create is a quiz. And my friend, Linda is here to tell you all […]
Convert Leads Into Customers With Destini Copp Tripwires, Order Bumps, Upsells, One Time Offers, Downsells …. oh my. What are they? Words that are used interchangeably but mean the same thing? Do they have different meanings? How do we use them? When do we use them? What is the purpose of each … If your […]
Evergreen Sales Funnels with Sharice Enis We hear a lot of information about how different offers and revenue streams are the key to scaling our businesses. And often, what can happen is that we create the offer, we launch it, and then we hear crickets. Where’s the scaling? I have been guilty of this more […]
Recession-Proof Your Business With Accessible Offers It’s no secret that spending habits have shifted dramatically in the last three years. If you saw record high sales in 2020, you’re likely not experiencing those same numbers today. Business owner after business owner has mentioned to me that they’re worried about their numbers being down, and we’re […]
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